Why "rush hour" is trending now: how shifting commutes and construction snarls are reshaping traffic
Traffic no longer follows the old rush-hour patterns. Americans are commuting at irregular hours, stretching peak congestion into a near-constant state, while localized construction closures—like Milwaukee’s South 35th Street delays—are amplifying the squeeze. Here’s what’s driving the trend and why it matters for commuters, planners, and marketers.